Tulsa Travel needed a booking experience that felt premium on desktop and mobile, with fewer steps between search and confirmation.
The challenge
Checkout abandonment was high, especially on mobile. Search filters were powerful but overwhelming, and the UI did not communicate trust during payment.
Solution
We redesigned the search-to-checkout journey, introduced a modular page builder for marketing landing pages, and optimized API calls on listing and checkout screens.
Results
Completed bookings increased within the first release cycle, and the marketing team could launch new landing pages without developer dependency for every campaign.
29%
More completed bookings
24%
Lower checkout drop-off
2.1s
Average search response